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Actors Market Yourselves
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You act because you must act - it's in your blood..but...acting is a business and you are the CEO of your
"acting company".  You have to be
creative, have a plan,  be organized, and market yourself!  
ActorsDeals.com is designed to give you deals on "fresh" and relevant resources.
Do you have a website?  The #1 way to instantly be
marketing yourself.  Yahoo!'s our favorite and very
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William Shakespeare (1564-1616)
English playwright & poet
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Market Yourself as an Actor

Be Interesting and Creative
* Learn and try new exciting ways that actors
are using to"stand out from the crowd
"

Know Your "Type"
* Focus on your strengths, be aware of
current trends, but don't try to be a "jack-of-all
types" but the master of none.  Some
versatility is good - focused effort is best.

Your Current Resume
*
Make sure resume is clean, looks
professional and all information is up to date
and relevant.  Don't be afraid to make
changes regularly.

Your Web Site
*
An essential tool in your marketing
arsenal.  Your website allows managers,
agents, casting directors and producers to
instantly see several headshots, your
updated bio and be able to view or download
your demo reel
.   Choose one of the
do-it-yourself website builders we
suggest on the right
-- easy to learn and
use and easier to update when you need to.
Be creative and have fun with it-- keep it
simple yet effective.  **Tip**--limit your site to
4-7 pages.  
Every actor should have a
site
, it's a fun and inexpensive way for the
industry to get to know you.  Imagine being
able to add www.myactorswebsite.com  and
your e-mail
metheactor@myactorswebsite.com on all your
marketing materials!!!
Not sure you can do your own site?  Google
search " actors web designers" in the search
box above and you will find dozens to choose
from, either way get started now!!

Post Cards
* The old tried and true way for getting the
industry to know you.  
Vista Print is a great
inexpensive way to get postcards (and
business cards) fast.  Do-it-yourself and save
money or have them help you design the best
look for you.  Promote yourself to agents,
casting and everyone in the industry.  Make
sure you have your web address on all your
marketing materials!

Headshots
* Find a photographer who is a good fit for
you, ask around, get recommendations and
ask to see their work.
  Be sure it fits your
"type".

Demo Reels
*
Fantastic way for everyone to see your
body of work in film.  Highlight your strengths
and knock 'em dead scenes.  Plenty of demo
reel companies to choose from.  Do your
homework and find the one that best fits your
needs and budget.  Better yet, know a film
editor who would do your reel?  If it's
someone you know who's good, knows you
personally and can do a great reel for a friend
it might give your reel a different look than the
me-to "factory" versions.

Business Cards
*
Always have a business card ready for
anyone you meet.  That "chance" meeting
with an industry professional or connection
will go much better when you hand them your
card with all your contact information (and
your professional website address) or even
one with a headshot.  Make sure you give
them out to all interested people, you never
know when opportunity will knock, and you
want the industry to know you are home.
 Of
course
Vista Print is our favorite and
there are many printers to choose from--just
make sure you have your card ready now.....
 
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MARKETING TIPS

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MARKETING TOOLS
ACTORS MARKETING/ADVERTISING LESSON 101-- A.I.D.A
The Building Blocks to All Marketing and Advertising Materials
ATTENTION
You must get your "audience's" Attention.  Be creative, try to tastefully stand out
from the rest of the group.  This is true from the simplest of business cards, to
your demo reel or your website...Always use your best attention grabbing
headshot, headlines, layout style, etc., that will give your audience a reason to
keep watching and reading.
INTEREST
You now have their attention, you then must create an interest in what you have
to offer.  Feature your styles, some of your interesting "experiences", remember
to play to your audience, what might interest an agent may not be of interest to a
casting director or producer.  Be flexible and ask yourself "would my audience be
interested enough in what I am saying or showing to keep watching and reading"?
DESIRE
You have their attention and have them interested.  Now you have to create a
desire or "want" for what you are offering.  More interesting  headshots, great bio
information.  Creative ways you can show the audience the benefits of giving you
that audition, a place in their agency or why you are the one they "have to have"
ACTION
You've done all the hard work and planning, now it is time "to ask for the order".  
Make sure you add the call me at, e-mail at, click here now, I can be reached at,  
type information on any marketing piece you have.  If your audience is not asked
or told to call or buy what your selling they just might not.  Keep your contact info
updated and fresh.  Now get started and Good Luck!!
E-MAIL MARKETING TOOLS--THREE
GOOD CHOICES TO TRY
MORE INTERESTING RESOURCES
Actors Resources   Online Deals  Junction Movie
ActorsDeals.com
Online Deals
GUILDS/UNIONS